About Us

We help people who want to improve their financial health make better financial decisions. We do this by offering clear information and straightforward comparison tools to help them choose the right financial products and services for their circumstances.

We believe in making the right financial decisions, clarity and accuracy are essential. As a result, we've created guides and comparison tables that help cut through the confusion. We also want everyone to have an equal opportunity to access our information, so our guides and comparison tools are free. There are no forms to fill in and no questions to answer. It's that simple.

Our Story

We started MustCompare in 2019 because we saw a need for financial awareness in the UK. Our experience in the loans industry demonstrated that many struggle to save and plan for unexpected events. We also have seen how the financial services comparison industry has become commercialised; customers are expected to complete lengthy forms and part with their data to be "matched" with products or to make comparison. There is a growing need for transparency in the industry. We're made up of a small team of experts in London; all of us are passionate about bringing something new to the market. We are FCA regulated and are members of the CCTA, so you can rest assured that we are doing things right.

Our mission and values

We are on a mission to help people make better financial decisions by providing clear information and straightforward comparisons tools.

Customer commitment: Understanding the customer and putting customer needs first
Integrity: Providing clear, transparent and honest information at all times
Innovation: Striving to find real solutions and tools that work for customers

Our commitment to you

We aim to provide honest and straightforward comparisons to our customers, and we only show reputable providers on our comparison pages. They must pass our checks, which include being FCA regualted, and have a complaints policy. We value customer feedback - it is the best way to continue developing and growing. Our open-door policy means that you can raise any issues or concerns with us, and they will be heard, acknowledged and actioned.

Our office team

Tania

Tania looks after our compliance matters. She champions our treating customers fairly principles, making sure that we at MustCompare put our customers first in everything we do. She has over twenty years experience in financial services, and is passionate about getting things right, leaving no stone unturned in her aim to deliver a service that works for our customers. She has two cute dogs, called Blue and Paris, who occasionally visit the team in the office.

Agata

Agata provides crucial support with our sales, customer services and complaints. She has a positive approach to any challenge, and is a quick learner. Her kind manner makes her easy to talk to, and she is knowledgable in financial services, with more than three years in the industry. Agata enjoys learning new things and loves her pet cat.

Our writing team

Sarah

Sarah has 15 years of experience as a journalist and copywriter. She has published news stories and features with various UK finance and insurance firms, including Union Insurance Services. She graduated from Durham University in 2005. See Sarah's writer bio here.

Thea

Thea has previously worked for both a high street and private bank. She enjoys writing informative guides that can help readers understand the critical elements that would be important to them. See Thea's writer bio here.

Paulo

Paulo has worked in financial services for over 15 years, covering various products, including insurance and prepaid cards. His skills include graphic design, marketing, blogging, project management and branding. He had a leading role in developing our brand tone of voice and values. See Paulo's writer bio here.

Transparency is at the core of our business

Transparently different

We offer our services free to you the customer. We earn revenue through our partners when you click on a button taking you to their site. MustCompare does not exchange or sell personal data.

Simple honest approach

To make comparisons of financial products quick and easy, there are no forms to fill in. You can go to our comparison tables straight away, without having to answer any questions first.

Here to help

We have handy tools and filters on our comparison tables to help you make better choices. We don't sell data. All of our partners are screened, so you can feel confident that we are working to help bring you the best we can offer.

Frequently Asked Questions about MustCompare

Who are MustCompare?
MustCompare.co.uk is a free online financial products comparison service that compares loans, credit cards, prepaid cards and bank accounts. MustCompare.co.uk was established in 2019 and is part of Emergency Cash Limited or ECL. We aim to provide easy-to-understand information and simple comparison tools to help you make better decisions and find products suited to your situation.

Why can I trust MustCompare?
We are authorised and regulated by the Financial Conduct Authority (FCA). Additionally, we carefully screen all providers and products we show on our site and ensure all financial services providers are also authorised and regulated by the FCA.

While MustCompare.co.uk is relatively new, our small team of experts and writers have over 30 years of collective experience in financial services. We carefully review all our guides and content to make sure these are accurate, clear and helpful. And we will always be committed to helping you save money where possible and offer you clear information so you can feel confident when making financial decisions.

How does MustCompare make money?
We make our money through the providers we feature. For example, our providers pay us a fee or commission when you visit their site or buy one of their products by clicking our links, but this doesn't cost you.

We also show products that do not earn us money but may interest you. These products are normally listed without a button or link. We may also receive money from providers who advertise on our website or are featured in our emails, guides or social platforms.
All our services are free for you to use.

Is MustCompare a broker or a direct lender?

We are classed as a broker - which allows us to offer consumer credit comparison services for products like personal loans and credit cards. MustCompare.co.uk is a brand owned by Emergency Cash Limited or ECL. ECL is licensed and authorised as a credit broker and a direct lender. However, MustCompare.co.uk does not act as a direct lender, nor do we feature any loan products offered by ECL.

How does MustCompare select lenders and providers?

All providers are carefully checked before we add them, which is why you'll only find genuine UK-based companies on MustCompare.co.uk. Additionally, we ensure all financial services providers featured on MustCompare.co.uk are authorised and regulated by the FCA.

Even though we carefully screen every company and product we list, we cannot guarantee the standard of service they offer. We neither make recommendations on financial products or services featured nor take responsibility for the information on their websites. It's important that you have all the information you need directly from the provider to make an informed decision before applying for any financial product - even if you see it on our site.

Does MustCompare offer advice?

We don't give financial advice or legal advice. Additionally, we don't make any recommendations on financial products or services, even if these are shown or mentioned on our website or any other channel or platform. If you are unsure what financial product is right for you, it may be best to speak to get independent financial advice from a qualified, authorised professional.

Is MustCompare a regulated company?

Yes, we are authorised and regulated by the Financial Conduct Authority (FCA) under registration number 673428. We are also members of the Consumer Credit Trade Association (CCTA).

Will MustCompare sell my data?

No, we don't sell data.

Additionally, unlike many other comparison sites, we won't ask you for personal information to compare products or services. We don't believe forcing you to fill in lengthy forms to compare products is right. The only forms we have on our site are for contact purposes - for example if you want to ask us a question, and an optional form for you to receive a monthly newsletter via email.

That's it.

I have a question, how can I contact MustCompare?

You can contact us by calling 0203 8871494 or emailing [email protected]

Just so you know, our office hours are Monday to Friday, 9.00 am to 5.30 pm (we are not open on weekends or public holidays).

I have a financial product. Can I feature or advertise on MustCompare.co.uk?

We are passionate about offering our customers the best financial products from reputable companies. To be considered, you must be based in the UK. All financial services companies must be authorised and regulated by the Financial Conduct Authority (FCA). Additionally, you must have a clear complaints procedure in place.

We offer affordable rates, no lengthy contracts, flexibility and no set-up costs. Please write to us to find out more: [email protected].

Just so you know, our office hours are Monday to Friday, 9.00 am to 5.30 pm (we are not open on weekends or public holidays).

See more FAQs

MustCompare Clarity

At Must Compare we believe that good, accurate information is vital to empower you to make good finanacial decisions. We want our guides and comparison tables to provide Clarity on financial products and services and cut through the confusion. That's why we have kept transparency at the core of our business - all our guides are free there are no forms to fill in and getting to our comparison tables is easy. In this area of our site you can find out more about us, read our FAQs, as well as keep up to date with our latest guides and articles.

Our Blog: Guides and Articles

Find out latest news, read articles about improving your credit rating, and explore ways to save money.

FAQs

Got questions? Check out our frequently asked questions for help. If you can’t find what you are looking for, please get in touch.